So, Prince Charles … you may have heard of him? He’s the one with the royal connections … and well known for talking his plants to health and happiness. Well did you also know that he loves vintage clothing? He recently shared his fashionable thoughts with Vogue magazine.
Of course you already know about the lovely online vintage store (Bess Georgette) that I own with the even more lovely Teresa. We were recently invited to contribute our thoughts on the environmentally-friendly nature of vintage clothing for a story by ABC News … how exciting!!
While I’m sure Prince Charles is a fan of the classic style of vintage clothing, his main interest in encouraging people to ‘go vintage’ is from an environmental perspective. He says, ‘I believe fashion has a role to play in helping to confront some of the environmental challenges we face. For this trend is not only about an attraction for retro design and the charm of the old, it is very much about the future.’
Rather than take a negative approach to his environmental campaign and focus on what we should NOT do, Prince Charles is wanting to take a more positive approach through fashion. He says, ‘Vintage clothes and upcycling are just the start because they save scarce resources and avoid waste. Fashion clearly makes people feel good, but now it has to do the world good, too.’
He speaks about an idea which I completely adore, of fashion ‘contributing to the creation of a virtuous circle, with nature protected at the centre.’ Regardless of what you think of the man personally, I think he has some pretty good ideas from an environmental point-of-view …. ideas that make my green heart very happy! Gosh … it’s not every day you and your business appear in an article with Prince Charles is it?
(PS. Be sure to check out the comments on the ABC News article … some people are awesomely funny and they don’t even know it!).