A little while ago I signed up for the Canon EOS Photo5 competition, thinking it would be a fun way to focus my photographic efforts (and possibly win a gorgeous EOS 5D Mark II premium kit … Mmm, YES PLEASE!). The competition begins with a simple brown box containing five photographic briefs.
The lovely box of goodies turned up in the mail last week, and quickly got me thinking of creative ways to interpret each brief. The challenge is to, ‘answer the 5 briefs with the most creative and imaginative images you can think of’.
While there were only a limited number of boxes issued, there’s also an open brief which is available for everyone to enter. I’m not sure about you, but from time to time I really enjoy the challenge of a specific photographic goal – sometimes I think from imposing some level of restriction, great creative freedom can be explored.
I’m really loving this type of creative campaign, which I’ve noticed more and more companies employing – I think they offer a really unique way of engaging with people’s imaginations.
I can’t wait to share what I come up with. Are you entering too?